IN  THE  HIGH  COURT  OF  JUSTICE 

BUSINESS  AND  PROPERTY  COURTS  OF  ENGLAND  AND  WALES 
INSOLVENCY  AND  COMPANIES  LIST  IChDI 

IN  THE  MATTER  OF  THE  INSOLVENCY  ACT  1986 

IN  THE  MATTER  OF  SCL  GROUP  LTD 
COMPANY  NUMBER  05514098 


Case  No: 


IN  THE  MATTER  OF  SCL  ANALYTICS  LTD 
COMPANY  NUMBER  09838667 


IN  THE  MATTER  OF  SCL  COMMERCIAL  LTD 
COMPANY  NUMBER  08840965 


IN  THE  MATTER  OF  SCL  SOCIAL  LTD 
COMPANY  NUMBER  08410560 


IN  THE  MATTER  OF  SCL  INSIGHT  LTD 
COMPANY  NUMBER  10373330 


IN  THE  MATTER  OF  SCL  ELECTIONS  LTD 
COMPANY  NUMBER  08256225 


IN  THE  MATTER  OF  SCL  USA  INC 
(A  COMPANY  REGISTERED  IN  DELAWARE) 

IN  THE  MATTER  OF  CAMBRIDGE  ANALYTICA  LLC 
(A  COMPANY  REGISTERED  IN  DELAWARE) 


APPLICANT’S  SKELETON  ARGUMENT 

In  support  of  an  application  for  an  administration  order 


Time  estimate 


•  45  minutes  court  time  including  reading. 


The  Court  is  invited  to  pre-read  (to  the  extent  time  permits):  - 


•  1st  Witness  Statement  of  Julian  Wheatland 


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•  Estimated  Outcome  statements 


•  Draft  Minutes  of  order 

Introduction 

1.  This  skeleton  is  filed  on  behalf  of  the  8  Companies  (‘the  Companies’)  who  are 
seeking  that: 

a.  An  administration  order  be  granted  for  each  of  the  following: 

i.  SCL  Group  Ltd  (Group) 

ii.  SCL  Analytics  Limited  (Analytics) 

iii.  SCL  Insight  Limited  (Insight) 

iv.  SCL  Commercial  Limited  (Commercial) 

v.  SCL  Social  Limited  (Social) 

vi.  SCL  Elections  Limited  (Elections) 

vii.  Cambridge  Analytica(UK)  Limited  (Cambridge  UK) 

viii.  Cambridge  Analytica  LLC  (Cambridge) 

ix.  SCL  USA  Inc  (USA) 

b.  Time  for  service  of  the  application  be  abridged 

c.  Mr.  Vincent  John  Green  and  Mr  Mark  Newman  of  Crowe  Clark  Whitehill 
LLP  be  appointed  Joint  Administrators  over  the  Companies  under 
paragraph  12(l)(a)  or  (b)  of  Schedule  B1  of  the  Insolvency  Act  1986 

d.  That  the  costs  of  and  occasioned  by  these  applications  be,  in  each  case, 
paid  as  an  expense  of  the  administration. 

2.  A  draft  minute  of  the  proposed  orders  are  annexed. 


3.  These  Companies  were  all  previously  profitable  however,  as  a  result  of  extremely 
wide  spread  bad  publicity  linked  to  a  scandal  regarding  Facebook  data  by 


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some/all  Companies  in  the  group  and  an  undercover  recording  expose.  This  was 
following  accusations  in  numerous  high  profile  news  paper.  This  damaged  the 
brand  significantly  and  lead  to  clients  to  withhold  their  bills. 


4.  The  Companies  are  all  part  of  a  wider  group  and  are  involved  in  the  business  of 
behavioural  research  and  strategic  communications  [].  The  Companies  structures 
can  be  seen  below: 


Group 


Emmerdata  Limited 


Analytics 


Commercial 


Social 


Elections 


5.  They  are  believed  to  be  insolvent  however  this  position  is  less  clear  than  is  ideal 
because  on  23rd  March  2018  the  Information  Commissions  Office  raided  the 


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Companies  shared  office  and  seized  the  Companies  computers  holding  financial 
information  [].  The  Companies  have  received  offers  for  purchase  of  business  and 
assets  if  they  can  be  sold  as  a  going  concern.  []. 

6.  As  soon  as  it  became  apparent  that  the  Companies  were  close  to  trading 
insolvently  they  began  the  process  of  seeking  for  an  administration  order. 

7.  The  threshold  test  for  making  an  administration  order  is  set  out  in  paragraph  11  of 
Schedule  Bl;  sub-para  (a)  deals  with  the  requirement  of  insolvency  and  sub-para 
(b)  deals  with  the  test  for  whether  or  not  the  purpose  of  administration  will  be 
achieved. 

Interested  Parties 

8.  The  following  were  notified  of  this  application: 

a.  Barclays  Bank  PLC  -  who  were  a  Qualified  Floating  Charge  Holder  but 
agreed  to  discharge  their  security  as  all  outstanding  balances  had  been 
satisfied.  [Annexed] 

Consent  by  Administrator 

9.  Consent  by  Mr  Vincent  John  Green  and  Mr  Mark  Newman  confirming  their 
agreement  to  act  as  joint  administrators  and  that  in  their  opinions  the  purpose  of 
the  administration  was  likely  to  be  achieved  was  signed  on  01/5/2018  []. 

Jurisdiction 

10.  Within  the  listed  companies  2  are  registered  in  the  United  States  of  America. 
These  are  Cambridge  Analytica  LLC  and  SCL  USA  Inc.  While  it  is  acknowledged 
that  these  two  companies  are  registered  within  the  USA  there  is  sufficiently  clear 
connection  with  the  UK  to  grant  the  court  jurisdiction. 


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11.  The  jurisdiction  of  the  English  court  extends  over  both  companies  which  are 
registered  in  England  and  companies  which  are  incorporated  and/or  registered 
outside  the  United  Kingdom  (Insolvency  Act  1986,  section  220). 

12.  UNCITRAL  Model  Law  on  Cross-Border  Insolvency  (‘Model  Law’)  uses  the 
concept  of  centre  of  main  interests  (‘COME)  to  determine  the  degree  to  which  the 
courts  of  one  jurisdiction  are  obliged  to  recognise  and  assist  insolvency 
proceedings  commenced  in  a  different  jurisdiction. 

13.  The  presumption  that  a  company  COMI  is  in  the  country  of  registration  is 
rebuttable  under  Article  16  (3): 

“3.  In  the  absence  of  proof  to  the  contrary,  the  debtor’s  registered  office, 
or  habitual  residence  in  the  case  of  an  individual,  is  presumed  to  be  the 
centre  of  the  debtor’s  main  interests.” 

14.  Both  SCL  USA  Inc  and  Cambridge  Analytica  LLC  are  substantially  controlled 
and  run  by  SCL  Elections  Limited,  which  is  registered  in  England  and  Wales  []. 

15.  Cambridge  Analytica  LLC  has  its  assets  located  in  the  London  Offices  of  SCL 
Elections  Ltd  [].  Sole  supplier  is  SCL  Election  Ltd  and  it’s  operational 
management  was  exercised  from  London  by  SCL  Elections  Ltd  []  and  they  shared 
a  mutual  director  in  Alexander  Nix  who  was  based  in  the  UK[],  Lor  these  reasons 
it  clear  that  Cambridge  Analytica  LLC  COMI  was  England  and  Wales  and  should 
be  subject  the  jurisdiction  of  this  court. 

16.  SCL  USA  Inc  entirely  owned  by  SCL  Election  Ltd,  Linanced  by  SCL  Elections 
Ltd,  had  its  accounts  managed,  products  developed,  and  HR  policy  and 
governance  provided  by  SCL  Election  Ltd  [].  Its  sole  customer  was  SCL  Elections 
Ltd.  It’s  direct  connection  with  SCL  Election  Ltd  made  it  little  more  than  an 
extension  of  SCL  Elections  Ltd  and  as  it  carried  out  its  business  only  to  SCL 


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Elections  Ltd  and  for  these  reasons  SCL  USA  Inc  COMI  was  England  and  Wales 
and  should  be  subject  to  the  jurisdiction  of  this  court. 

17.  The  Joint  Administrators  have  made  clear  that  if  granted  in  these  orders  will  apply 
to  the  Bankruptcy  Court  for  the  Southern  District  of  New  York  for  UNCITRAL 
recognition  by  filing  petitions  under  Chapter  15  of  the  USA  Bankruptcy  code. 

Insolvency 

18.  There  are  grounds  for  this  Honourable  Court  to  conclude  that  the  Company  is  or 
is  likely  to  be  cash-flow  insolvent.  [].  The  debt  for  the  major  creditors  are  unpaid 
and  undisputed.  The  test  in  Sch  B1  para  11  is  satisfied  if  the  Company  is  likely  to 
become  unable  to  pay  its  debts;  in  this  case  it  cannot  pay. 

19.  It  cannot  be  understated  that  the  current  impact  that  the  intervention  of  the  ICO 
has  had  on  the  effective  running  and  financial  information  of  the  Companies. 
Without  the  information  contained  on  the  seized  equipment  on  those  computers 
the  Companies  are  simply  unable  to  know  their  true  position  and  all  figures  have 
been  estimated  pessimistically. 

20.  Likewise,  the  sudden  and  unexpected  resignation  of  Alexander  Nix,  director  of 
several  companies,  has  led  to  a  lack  of  clear  data  regarding  finances  and 
operations. 

21.  Equally,  due  to  creditors  pressing  for  prompt  payment  and  clients  withholding 
their  monies,  this  has  led  to  an  even  bleaker  picture  than  that  described.  This  has 
been  made  worse  by  clients  demanding  that  were  paid  on  account  to  be  return. 

Comparative  benefits  of  an  administration  order 


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22.  The  administrator  must  consider  all  of  the  purposes  set  out  in  Sch  B1  para  3  in 
accordance  with  its  hierarchy.  The  evidence  shows  that  administration  is  likely  to 
achieve  the  purpose  in  para  3(l)(a)  and  /  or  (b)  of  Sch  Bl. 

23.  There  is  some  hope  of  rescuing  the  Companies  as  a  going  concern  given  the 
realisation  and  valuation  of  intellectual  property  both  held  and  in  progress  and  a 
restored  income  flow  from  those  currently  withholding  payment  []  and  once  the 
servers  have  been  returned  by  the  Information  Commissioner’s  officer  the 
Companies  have  better  chance  of  trading. 

24.  As  a  result  of  the  Companies  bad  publicity  many  debtors  have  refused  to  pay  their 
bills  as  they  believe  the  Companies  will  no  longer  trading,  these  are  unlikely  to  be 
realised  in  liquidation  but  possible  in  administration  should  the  Companies 
continue  to  operate. 

25.  What  is  more  certain  is  that  the  administration  order  would  enable  a  more 
advantageous  realisation  of  the  Companies  assets  than  would  be  likely  if  the 
company  were  wound  up.  The  Companies  principal  assets  comprise  of  equipment 
and  goodwill  of  the  Companies  [].  There  has  been  an  offer  for  the  business  of  the 
Companies  already  from  Alexander  Nix  and  the  business  has  not  yet  been 
advertised  []An  administration  would  allow  for  these  to  be  further  explored  with 
other  interested  parties  to  a  greater  level  of  detail.  It  is  hoped  that  a  greater  sum 
might  be  achieved  if  exposed  to  the  market. 

26.  Administration,  thus,  would  have  the  advantages  over  liquidation  in  that: 

a.  It  would  realize  a  greater  value  for  the  assets  than  available  if  the 
Companies  went  into  liquidation  as  a  forced  sale  would  be  avoided.  [] 

b.  The  Companies  would  be  unlikely  to  be  able  to  realize  a  value  for  its 
goodwill  and  substantial  intellectual  property  if  they  went  into  liquidation. 


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c.  Likewise,  current  works  in  progress,  namely  intellectual  property,  would 
never  be  financial  realised  in  they  went  into  liquidation. 

d.  Allow  realisation  of  significant  debts  that  are  being  withheld. 

e.  There  would  be  a  chance  of  avoiding  the  dilution  of  the  return  to  creditors 
by  redundancy  claims  if  the  business  was  sold  as  a  going  concern  []. 

f.  At  present,  the  Companies  are  unable  to  determine  their  true  financial 
position  due  to  the  financial  uncertainties  cause  by  seizure  of  servers  by 
the  ICO.  The  moratorium  would  allow  the  Companies  to  clarify  their 
position  and  realise  their  financial  position. 

27.  The  relevant  test  is  that  contained  in  paragraph  11(b):  'the  administration  order  is 
reasonably  likely  to  achieve  the  purpose  of  the  administration. '  It  is  not  a  high 
test.  Re  AA  Mutual  International  Insurance  Co  Ltd  [2004]  EWHC  2430  (Ch) 

Conclusion 

28.  In  all  the  circumstances,  it  is  respectfully  submitted  that  this  is  an  appropriate  case 
for  an  administration  order. 


ADAM  RICHARDSON 


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