Date: Sun, 17 Jul 1994 07:37:18 +0700
From: eharold@sunspot.noao.edu (Elliotte Harold)
Subject: New version of the wanted faq

From: elharo@shock.njit.edu (Elliotte Rusty Harold)
Newsgroups: comp.sys.mac.wanted,misc.forsale.computers.mac,comp.answers,misc.answers,news.answers
Subject: Macintosh for sale frequently asked questions (FAQ)
Followup-To: comp.sys.mac.wanted
Organization: Department of Mathematics, NJIT
Approved: news-answers-request@mit.edu
Reply-To: elharo@shock.njit.edu (Elliotte Harold)
Summary: This document answers a number of the most frequently asked 
 questions about Macintoshes on Usenet.  To avoid wasting bandwidth
 and as a matter of politeness please familiarize yourself with this 
 document BEFORE posting.
Keywords: FAQ, sale, for sale, Macintosh, Mac, macintosh, mac


Archive-name: macintosh/wanted-faq
Version: 2.3.0
Last-modified: July 14, 1994
Maintainer: elharo@shock.njit.edu

Buying and Selling Macintosh Computers, Software and Peripherals
================================================================


          comp.sys.mac.faq, part 5:
          comp.sys.mac.wanted & misc.forsale.computers.mac 

          Copyright 1993,1994 by Elliotte Harold
          Please see section 5.8 of the general FAQ if you wish  
          to redistribute or revise this document in any way.

          Archive-name: macintosh/wanted-faq
          Version: 2.3.0
          Last-modified: July 14, 1994
          Address comments to elharo@shock.njit.edu


What's new in version 2.3.0:
----------------------------

     This FAQ list now features URL's for a many resources.  See
     the general FAQ list for details.


3.6:  Direct from Apple

     Apple has discontinued catalog sales.


3.9:  New Equipment Prices

     Many models have been discontinued and moved to the used equipment
     section.  Most Quadras and PowerMacs have seen prices fall moderately
     between twenty and two hundred dollars.  I've added some pricing 
     on the new Powerbooks and Duo's as well as including the Apple 
     Workgroup Server's for the first time.

4.1: Macrotime:

     PowerPC 603 machines have been pushed back to spring 1994 at the
     earliest, primarily because of problems with the 68040 emulator.

6.3:  Does anyone know a good mail-order company?

     J&R Computer World (1-800-221-8180) is now an Apple authorized 
     mail-order dealer.
  

                         Table of Contents                         
-------------------------------------------------------------------

I.   Buying and Selling Used Equipment
     1. Should I buy/sell on Usenet?
     2. Where should I buy/sell used equipment?
     3. I've decided to completely ignore your excellent advice and
        post my ad anyway.  What should I do?
     4. I've decided to completely ignore your excellent advice and
        buy something offered for sale on the net anyway.  How can 
        I avoid being ripped off?
II.  Fair Market Value
     1. How much is my computer worth?
     2. What is used software worth?
     3. Going prices?
III. Where Should I Buy a New Mac?
     1. Authorized Dealers
     2. VAR's
     3. Superstores
     4. Performas
     5. Educational Dealers
     6. Direct From Apple
     7. Auctions
     8. Does anyone know a dealer in New York City?
     9. New Equipment Prices
IV.  When Should I buy a new Mac?
     1. Macrotime
     2. Microtime
     3. When will I get my Mac?
V.   How Should I Buy a New Mac?
     1. Know what you want
     2. The dealer needs to sell you a mac more than you need to buy one
     3. Have a competitor's ad handy
     4. Cash on delivery
     5. The sales tax game
     6. Leasing
     7. Be nice to the salesperson.
VI.  The Gray Market and Mail Order
     1. What is the gray market?
     2. Are gray market Macs covered by Apple warranties?
     3. Does anyone know a good mail-order company?


RETRIEVING THE ENTIRE FAQ
=========================

       This is the FIFTH part of this FAQ.  The first part is also 
  posted to this newsgroup under the subject heading  "Introductory 
  Macintosh frequently asked questions (FAQ)" and includes a complete 
  table of contents for the entire document as well as information on
  where to post, ftp, file decompression, trouble-shooting, preventive
  maintenance and conditions for reproduction, posting and use of this
  document outside of Usenet.  The second, third, fourth, and sixth parts
  are posted every two weeks in comp.sys.mac.system, comp.sys.mac.misc,
  comp.sys.mac.apps, and comp.sys.mac.hardware respectively.  Please
  familiarize yourself with all six sections of this document before
  posting.  All pieces are available for anonymous ftp from 

  ftp://rtfm.mit.edu/pub/usenet/news.answers/macintosh/

       Except for the introductory FAQ which appears in multiple
  newsgroups and is stored as general-faq, the name of each 
  file has the format of the last part of the group name followed 
  by "-faq", e.g the FAQ for comp.sys.mac.system is stored as
  system-faq.  You can also have these files mailed to you
  by sending an E-mail message to mail-server@rtfm.mit.edu 
  with the line:  

  send pub/usenet/news.answers/macintosh/name 

  in the body text where "name" is the name of the file you want as 
  specified above (e.g. general-faq).  You can also send this server 
  a message with the subject "help" for more detailed instructions.  
  For access via Mosaic use 

  http://www.cis.ohio-state.edu/hypertext/faq/usenet/macintosh/top.html



========================================
BUYING AND SELLING USED EQUIPMENT  (1.0)
========================================

SHOULD I BUY OR SELL ON USENET?  (1.1)
--------------------------------------

       No, you should not.  Usenet is a medium by which information 
  is broadcast to millions of different people around the world.  
  It's almost certain that noone in Singapore wants to buy a Canadian
  Classic 4/40, even at a really great price.  Import laws, the cost
  of international shipping and a host of other concerns pose too 
  big an obstacle to the sale of small quantities of used equipment. 
  Even within one country geographical distances often pose a severe
  obstacle to the sale of used goods.  There is simply too great 
  a chance of either seller or buyer being ripped off in a
  long-distance transaction via non-payment, non-delivery, 
  or non-usable equipment.


WHERE SHOULD I BUY/SELL USED EQUIPMENT?  (1.2)
----------------------------------------------

       LOCAL bulletin boards, both of the electronic and paper
  varieties, are a far better medium for the sale of used hardware,
  software, and other tangible quantities.  Some Usenet sites and
  local areas have local for sale newsgroups (e.g. nj.forsale
  here in New Jersey) which are more appropriate for classified
  advertising than netwide groups like comp.sys.mac.wanted.  In 
  large cities and college towns you should reach just as many 
  potential buyers by advertising locally as by posting to the net. 
  Advertising locally gives both the seller and the buyer the BIG
  advantage of being able to meet to test the system, verify that
  what is being offered is in fact what is available, and avoiding
  the hassle of shipping.  The chance of being ripped off either
  through non-payment or non-delivery is GREATLY reduced by 
  advertising and selling locally.


I WANT TO POST MY AD ANYWAY.  WHAT SHOULD I DO?  (1.3)
------------------------------------------------------

       First see section 2.0 below to try and decide on a reasonable
  price.  Be prepared for flames if your price is too far out of line
  including follow-up posts warning potential buyers that you are
  trying to rip them off.  You may just want to state "best offer." 
  That way you aren't responsible if someone else misvalues your
  equipment.  If an offer does come in that meets your minimum price,
  you can sell it.  If there are no reasonable offers, you don't have 
  to sell. 
  
       Be sure to include a descriptive subject line in your post.
  For Sale, Macintosh For Sale, and Macintosh Software For Sale are
  all HORRIBLE subject lines.  Better subject lines would be 
  
     SE/30 4/40, $595 or best offer
          or
     Photoshop 2.5, unopened, $250.
     
  Then include a more detailed description in the body of the post.
  Also be sure to state whether or not you'll pay shipping.  (It's 
  much easier to sell an item if you agree to pay shipping.) 
    
       You should post your notice in comp.sys.mac.wanted and
  misc.forsale.computers.mac ONLY.  Posting a for sale ad to
  comp.sys.mac.misc is guaranteed flame-bait, even more so if your
  offer is over-priced.  You should also restrict the distribution of
  your message to as local an area as possible.  Ask your local news
  administrator for help if you don't know how to do this.
  
       Finally if you've sold your item please don't post a message
  saying the item has been sold.  Most of us don't care.  If you are
  getting a lot of offers and want to take the item off the market,
  it's better to cancel the original message.  The bandwidth cost is
  the same, but you'll save a lot of people the trouble of reading 
  two now-pointless messages from you.  Again you may need to ask 
  your local news administrator how to do this.


HOW CAN I AVOID BEING RIPPED OFF WHEN I BUY SOMETHING FROM THE NET?  (1.4)
--------------------------------------------------------------------------

       You can't, which is the single biggest reason I recommend
  against buying and selling on Usenet.  The most effective
  precaution you can take is to insist on check-on-delivery.  That
  way you give the seller nothing until something is delivered, and
  you can stop payment on the check if what is delivered is not what
  was advertised.  This may cost a few dollars more, but the added
  security is more than worth it.  NEVER pay in advance for used
  goods from an unknown shipper.

       You may also want to insist on a work address and phone number
  for the seller.  This is especially effective if the forsale post
  originates from a company account.  The threat of being harassed at
  work is more effective than the threat of legal action against some
  unscrupulous individuals who realize you probably won't sue but may
  complain to their boss.  Even when dealing with completely honest
  individuals it's still much easier to haggle over terms and work
  out shipping arrangements via phone than through protracted 
  E-mail exchanges.



========================
FAIR MARKET VALUE  (2.0)
========================

HOW MUCH IS MY USED HARDWARE WORTH?  (2.1)
------------------------------------------

       Make your lowest estimate of the resale value of your hardware
  taking into account current prices on new hardware of equivalent
  capability.  Then divide that estimate by two.  The price you now
  have is somewhere above the fair market value of your hardware. 
  Almost everyone severely overestimates the value of their
  equipment.  I've seen friendships and business relationships
  destroyed once buyers realized how badly they'd been taken EVEN
  THOUGH THE SELLERS DID NOT INTENTIONALLY MISLEAD THE BUYERS.
 
       Computers are like cars in that they lose 30% of their value 
  as soon as you walk out of the dealer's showroom with one.  They 
  are unlike cars in that they lose more value when new models are
  released irregardless of the condition or age of the previous model. 
  Unlike cars newer models of computer really are better.  High-end
  systems retain their value longer.  My 8/45 SE/30, a high-end system
  when I bought it four years ago, is still barely salable today. 
  Had I purchased a low-end Plus instead it would at most be worth 
  $100 for parts. 



WHAT IS USED SOFTWARE WORTH?  (2.2)
-----------------------------------

       Almost nothing.  It's certainly worth less than the cost of
  distributing a for sale message around the world on Usenet.  If the
  software is the current version AND includes all original master
  disks and manuals AND a notarized letter transferring ownership
  from the original purchaser to the new owner, then it's worth 
  about half of the current mail-order or educational discount price,
  whichever is lower.  Especially note that software left on a hard
  disk when a computer is sold adds NOTHING to the value of the
  system.  The buyer can pirate payware and download shareware 
  just as easily as the seller. 


NO REALLY, HOW MUCH IS MY SYSTEM WORTH?  (2.3)
----------------------------------------------

       I'll give a few numbers I consider current as of mid 1994.
  Unlike the completely ridiculous prices you'll find in the AmCo
  index these values shouldn't leave the buyer feeling ripped off. 
  As a seller you can often get higher prices than these, but as a
  buyer these represent what you should be able to bargain somebody
  down to.  Asking prices and configurations vary WILDLY so haggle 
  and don't be afraid to wait for a better deal if you don't like 
  what someone is offering.

       When trying to determine reasonable prices for discontinued
  equipment I consider several factors.  First I set a floor for a
  given model based on what used equipment dealers like Sun Remarketing
  are willing to pay for inventory and by what repair shops will pay
  for parts.  Then I set a ceiling based on two thirds of typical
  prices for a model at used computer dealers.   Used computer dealers
  can charge more than individuals because they do offer warranties
  that provide some protection against buying a lemon.  Nonetheless the
  Macintosh market moves so fast that dealers of used equipment
  sometimes aren't able to unload inventory before the price of
  equivalent new models drops below what they paid for inventory. The
  existence of many of these dealers is marginal and depends heavily on
  customers who assume that new equipment is more expensive than old
  and that mail order is cheaper than buying from the local dealer,
  neither of which is necessarily true.  Thus I also considered the
  prices of equivalent and better new machines as well.  
  
       The real kicker here is the LC 475 (a.k.a. Quadra 605), a 
  25 MHz 68LC040 (no FPU) with 14" basic color monitor, 4 megs RAM, 
  160 megabyte hard disk, keyboard, several useful applications and  
  a twelve month warranty for about $1250 new.  Very few used Macs 
  currently being offered for sale have as much horsepower as this 
  machine though some may have additional features such as a better 
  monitor or more slots.  However very few people buying used equipment 
  need a better monitor or more than one expansion slot.  Thus as a 
  buyer or a seller ask yourself what a machine is worth compared to 
  an LC 475.  Within this range I try to set the suggested price in 
  the ballpark of the lowest asking price I've seen on Usenet or 
  elsewhere.  Finally I adjust the prices a little between models to 
  make sure that equivalently capable used Macs cost about the same 
  amount.  My ultimate goal is to ensure that a buyer who pays the 
  price listed here does not feel cheated in a transaction, either 
  because they see the Mac they just bought for $1000 advertised for 
  $500 two weeks later or because they realize they could have bought 
  a better Mac new for the same money.  Both of these happen far 
  too frequently.

       These prices are mainly for discontinued models.  For models
  that are still available new, see the list in question 3.8. Figure
  the same system used is worth about 64% of that price plus an 
  extra half percent for every month of warranty coverage left.  For
  compact Macs all prices include a keyboard and mouse.  Take $100
  off the price if there's no keyboard or mouse or both.  Otherwise
  the prices are just for the base CPU with internal hard drive and
  RAM.  Most offers to sell do include a monitor, keyboard and mouse
  and some room for haggling so asking prices will typically be
  somewhat higher.  RAM and hard drive configurations can vary
  greatly.  I've tried to include the high and low ends as well as 
  the configurations you're most likely to run across.  Use your best
  judgment when interpolating and extrapolating to other models.


          Mac 128                  $50
          Mac 512                  $60
          Mac 512ke                $75
          Mac Plus 1/0             $100
          Mac Plus 4/0             $150
          SE 1/0                   $150
          SE 1/20                  $200
          SE 4/0                   $200
          SE 4/40                  $275
          SE/30 1/0                $300
          SE/30 4/40               $500
          SE/30 5/80               $550
          SE/30 8/80               $600
          Classic 4/40             $275
          Classic 4/80             $325
          Classic II 2/40          $495
          Classic II 4/80          $590
          
          LC 4/40                  $300
          LC 4/80                  $350
          LC 10/80                 $450
          LC II 4/40               $400
          LC II 4/80               $450
          LC II 8/80               $500
          LC III 4/80              $595
          LC III 4/160             $650
      
          Mac II 0/0               $300 
          Mac II 0/0/FDHD          $350
          Mac II 8/40              $450
          Mac II 4/105/FDHD        $550
          Mac IIx 0/0              $400
          Mac IIx 8/80             $625
          Mac IIci 0/0             $575
          Mac IIci 8/80            $725
          Mac IIcx 0/0             $350      
          Mac IIsi 2/0             $425
          Mac IIsi 3/40            $520
          Mac IIsi 5/80            $575
          Mac IIsi 5/120/FPU       $600
          Mac IIfx 0/0             $1100
          Mac IIvx 4/80            $650
          Mac IIvx 5/80/CD         $800
          Mac IIvx 4/230           $750
          Mac IIvx 4/230/CD        $950

          Centris 610 4/80         $750
          Centris 610 8/230        $1000
          Centris 610 8/230/CD     $1150
          Centris 650 8/230        $1150
          Centris 650 8/230/CD     $1300 
          
          Mac Portable 1/40        $350
          Mac Portable 4/40        $400
          Mac Portable 4/80/Backlit $450
          
          Quadra 700 4/0           $700
          Quadra 700 4/80          $900
          Quadra 700 8/105         $1100
          Quadra 900 4/0           $1200
          Quadra 900 4/160         $1500

          PowerBook 100 2/20          $500
          PowerBook 100 4/40          $575
          PowerBook 140 2/20          $600
          PowerBook 140 4/40          $675
          PowerBook 140 4/120         $850
          PowerBook 145 4/40          $750
          PowerBook 160 2/20          $800
          PowerBook 160 4/40          $900
          PowerBook 165c 4/80         $1095
          PowerBook 165c 4/120        $1195
          PowerBook 165c 4/120/Modem  $1295
          PowerBook 170 4/40          $1100
          PowerBook 170 4/80          $1175
          PowerBook 170 8/40/modem    $1200
          PowerBook 170 4/120         $1265
          PowerBook 180c 4/80         $1550
          PowerBook 180c 4/160        $1660
          PowerBook 180c 4/160/Modem  $1770

          Duo 210 4/80                $795
          Duo 230 4/80                $895
          Duo 230 4/120               $995
          Duo 230 4/120/Modem         $1095
          Duo 250 4/200               $1650
          Duo 250 12/200/Modem        $1950
          Duo 270c 4/240              $2100
          Duo 270c 12/240/Modem       $2595

          ImageWriter              $50
          ImageWriter II           $75
          ImageWriter LQ           $100
          StyleWriter              $135
          Personal Laserwriter SC  $200
          Personal Laserwriter LS  $235
          Personal Laserwriter NT  $285
          Personal Laserwriter NTR $335
          LaserWriter IISC         $300
          LaserWriter IINT         $500
          LaserWriter IINTX        $600
          LaserWriter IIf          $735
          LaserWriter IIg          $995          
          
          Apple CDSC               $75
          Apple CD-150             $100      (New at MacWarehouse for $150)
          Apple Standard Keyboard  $50
          Apple Extended Keyboard  $85
          Apple 12" B/W Monitor    $115
          Apple 13" HiRes Color    $300
          Apple Portrait Display   $265


====================================
WHERE SHOULD I BUY A NEW MAC?  (3.0)
====================================

AUTHORIZED DEALERS  (3.1)
-------------------------

       Hard as it may be to believe Apple authorized dealers are
  normally the most reliable, best stocked, and cheapest source of
  Apple brand equipment.  You are unlikely to do better by buying at
  educational discount, at a superstore, or by mail-order (though
  walking in with the price list from a local university or
  superstore is often the quickest way to cut through a lot 
  of haggling).


VAR'S  (3.2)
------------

       I include Value-Added Resellers (VAR's for short) only for the
  sake of completeness.  These dealers custom configure Macintoshes
  for specific purposes and sell them at a premium price.  Generally
  they are uninterested in single CPU, retail sales.  Very few will
  even attempt to match rock bottom prices.  However they are about 
  the only part of the dealer channel that provides significant 
  after-sale support to their customers.


SUPERSTORES  (3.3)
------------------

       Superstores like CompUSA are fairly hassle-free since they
  won't do any haggling except on the largest orders.  They should be
  able to match a competitor's advertised price though you may need 
  to show them an ad with the better price first.  On the other hand 
  any authorized dealer should almost certainly be able to beat a
  superstore price.  After all, noone puts their best price in an ad
  for all their competitors to see.  The best use for a superstore is 
  to tell salespeople at authorized dealers what prices they need to 
  beat to get your business.


PERFORMAS  (3.4)
----------------

       At various times Apple repackages different models of LC's,
  Classics and Quadra's with slightly different software and sells
  them as Performa's through consumer outlets like Sears.  With 
  one exception (the Performa 600) these have all been virtually
  identical to one model or another of the Macs sold at authorized
  dealers except for the bundled software.  Most of the time the
  regular model is cheaper than the equivalent Performa, especially
  if you don't want the bundled software; but this isn't always true
  so you should double-check the price of a Performa compared to the
  model you want to buy.  Finally most Performa dealers will sell Macs
  over the phone to customers they've never met.  So if you can't find
  what you want locally, a Performa may be a reasonable choice.


EDUCATIONAL DEALERS  (3.5)
--------------------------

       The nicest thing about campus computer stores is that they're
  willing to distribute firm price lists with reasonable prices so
  there's no need to haggle.  Also since they typically don't work 
  on commission they're much more honest and open than the average
  authorized dealer.  The worst thing about campus computer stores is
  that they're normally the last part of the channel to get product.  
  If you order a Mac that isn't in stock through an educational dealer, 
  plan on waiting at least two months for delivery.  

       Educational prices haven't fallen at the same rate as have prices 
  in other channels over the last two years (mainly because educational 
  prices were much lower to start with) so larger authorized dealers 
  should now be able to match or beat educational prices.  One of the 
  most effective tactics for dealing with an authorized dealer that 
  cuts through a lot of hassle and haggling is walking in with a copy 
  of a local university price list and asking "Can you do better?"


DIRECT FROM APPLE  (3.6)
------------------------

       Apple does not sell Macs retail except to their largest 
  accounts.  They occasionally sell discounted Macs to certain
  developers but like educational discounts, developer's discounts
  aren't what they used to be.  Most developers agree that the 
  paperwork and delays involved in buying direct aren't worth any 
  small savings that might be had by buying from Apple rather than 
  from a dealer.


AUCTIONS  (3.7)
---------------

       Apple occasionally dumps overstocked equipment at various 
  auctions around the country.  Most of the time this is NOT a good 
  way to get a good deal on a new Mac.  Once auctioneers fees (5%) 
  are factored in prices tend to be higher than you'd pay at a dealer 
  for newer, better models.  However some deals are possible if you 
  know what you want and how much its worth.  Here are a few rules 
  of thumb for shopping at auction:   

  
  1. Get a list of the merchandise offered for sale.  Be sure to 
     preview the items before the auction.  Auction configurations are 
     not always the same as dealer configurations.  Check whether the 
     models you're interested in are new or demos and what their 
     warranty status is.  New equipment should have a full 
     one year warranty.
 
  2. Make a list of street prices and prices you're willing to pay
     for everything you might bid on.  The sections on new and used 
     equipment prices in this FAQ can be of great help here.
 
  3. Don't get caught up in the excitement of the auction.  NEVER 
     bid more than you planned on for any piece.
 
  4. Powerbooks almost always sell for more than their street 
     price.  Don't even bother attending an auction if you only 
     want a PowerBook.

 

DOES ANYONE KNOW A DEALER IN NEW YORK CITY?  (3.8)
--------------------------------------------------

       If you're planning a trip to New York, you may want to do a
  little Mac shopping on the side.  New York City is one of the most
  competitive Mac markets in the United States, and the prices here 
  reflect it.  For the current ads of most NYC dealers pick up a copy 
  of Tuesday's New York Times.  Below I list several dealers you may 
  want to check out.
  
     PCSI
     104 East 23rd Street between Fifth and Sixth Avenues
     (212) 255-7600
     I've dealt with PCSI several times over the last few years
     and they've always been friendly, honest, and had competitive
     prices.


     MPC
     4 West 20th Street between Fifth and Sixth Avenues
     (212) 463-8585
     I worked at MPC for about a year a few years back.  Since 
     MPC is also a full-service service bureau as well as being an
     authorized dealer, they're by far the most technically 
     knowledgable dealership in NYC.  The prices aren't bad either.


     J&R Computer World
     15 Park Row
     NY NY 10038
     (212) 238-9000
     (800) 221-8180
     This is New York City's superstore.  Like most superstores
     there's limited haggling, not particularly knowledgable
     salespeople, and decent prices; but you can often do better by
     going to one of the other dealers and saying "J&R has it for 
     $2000.  Can you beat that?"  J&R is also authorized to sell
     Macs over the phone.


NEW EQUIPMENT PRICES  (3.9)
---------------------------

       What follows are mostly maximum prices you should expect to 
  pay for current Apple models in standard configurations.  You should
  have no trouble getting these prices at any Apple reseller in the
  United States with a little haggling.  In competitive markets or 
  if you're buying several Macs at once, you may be able to get up to 
  10% or more off these prices.  If you do manage to significantly beat
  these prices on a single Mac purchase I'd like to hear about it so I
  can keep this list current.  Most dealers are unlikely to stock all 
  configurations listed here.  You'll generally get a better price if 
  you order what's in stock (not to mention you'll get it quicker.)
  
       Finally be sure to check the Last modified date at the top of 
  this file.  Apple has been known to cut prices faster than I can 
  post FAQ lists.  To get possibly more recent price lists you can 
  gopher to 

  gopher://spinaltap.micro.umn.edu/11/computer/prices

       For non-Apple equipment prices just scan the back pages of any
  issue of MacWorld or MacUser.  Since most companies besides Apple
  are willing to authorize mail-order dealers, the mail-order prices
  on Radius monitors, GCC printers, Quantum Hard Drives and other
  third party peripherals should be fairly close to the minimum you
  can expect to pay for such items.

          Color Classic 4/80            $610
          LC 475 4/80 (aka Quadra 605)  $729
          LC 475 8/160                  $930
          LC 475 8/250                  $1250
          LC 520 5/80/CD                $1560
          LC 520 8/160/CD               $1790
          LC 550 4/160                  $1195
          LC 575 5/160/CD               $1550
          LC 575 8/160/CD               $1730
          Mac TV 5/160/CD               $1695

          Quadra 610 8/160              $1200
          Quadra 610 8/160/DOS          $1400
          Quadra 610 8/230              $1400
          Quadra 610 8/230/CD           $1680
          Quadra 650 8/230              $1700
          Quadra 650 8/500              $2100                    
          Quadra 650 16/230             $2200          
          Quadra 650 8/230/CD           $1980          
          Quadra 650 8/500/CD           $2400          
          Quadra 660av 8/80             $1150
          Quadra 660av 8/230            $1295
          Quadra 660av 8/230/CD         $1400
          Quadra 660av 8/500            $1620
          Quadra 660av 8/500/CD         $1860
          Quadra 800 8/230              $1900
          Quadra 800 8/500              $2400
          Quadra 800 8/500/CD           $2600
          Quadra 800 8/1000             $3100          
          Quadra 840av 8/230            $2260
          Quadra 840av 8/230/CD         $2895
          Quadra 840av 8/500            $3250
          Quadra 840av 16/500           $2900
          Quadra 840av 16/500/CD        $3250
          Quadra 840av 16/1000/CD       $3900
          Quadra 950 8/0                $2660
          Quadra 950 8/230              $3100
          Quadra 950 8/400              $3250
          Quadra 950 8/500              $3500
          Quadra 950 16/1000            $3900

          PowerMac 6100/60   8/160      $1500
          PowerMac 6100/60   8/250/CD   $1995
          PowerMac 6100/60   16/250     $2170
          PowerMac 6100/60av 8/250/CD   $2240
          PowerMac 7100/66   8/250      $2500
          PowerMac 7100/66   8/250/CD   $2740
          PowerMac 7100/66   16/250     $2910
          PowerMac 7100/66av 8/500/CD   $3435
          PowerMac 8100/80   8/250      $3510
          PowerMac 8100/80   8/250/CD   $3735
          PowerMac 8100/80   16/250/CD  $3995
          PowerMac 8100/80   16/500     $4390
          PowerMac 8100/80av 16/500/CD  $4675
          PowerMac 8100/80   16/1000/CD $5090

   Workgroup Server 6150 8/500/CD/AS        $3635
   Workgroup Server 8150 16/1000/CD/DAT     $6290
   Workgroup Server 8150 16/1000/CD/DAT/AS  $7165
   Workgroup Server 95   16/230             $4555
   Workgroup Server 95   48/1230            $8535
   Workgroup Server 6150 8/500/CD/AS        $3635
   Workgroup Server 8150 16/1000/CD/DAT     $6290
   Workgroup Server 8150 16/1000/CD/DAT/AS  $7165
   Workgroup Server 9150 16/2000/CD         $7780
   Workgroup Server 9150 16/2000/CD/DAT     $8660

          PowerBook 145b 4/40           $895
          PowerBook 145b 4/80           $1030
          PowerBook 145b 4/120          $1190
          PowerBook 165  4/80           $1195
          PowerBook 165  4/160          $1295
          PowerBook 165  4/160/Modem    $1395
          PowerBook 180  4/80           $1889
          PowerBook 180  4/120          $1995
          PowerBook 180  4/120/Modem    $2150
          PowerBook 520  4/160          $1955
          PowerBook 520c 4/160          $2500
          PowerBook 540  4/240          $2995
          PowerBook 540  12/240/Modem   $3595
          PowerBook 540c 4/320          $4080
          PowerBook 540c 12/320/Modem   $4670

          Duo 280  4/240                $2275
          Duo 280c 4/320                $3170
          Duo 280c 12/320               $3625
          Duo Dock 512K VRAM            $445
          Duo Dock 1/230/FPU            $717
          Duo Minidock                  $380
          Duo Dock II 1 MB VRAM         $820
          Duo Express Modem             $275
          Duo external floppy adapter   $92
          Duo Type II Battery           $73
          Powerbook 100 Battery         $69


          StyleWriter II                $250
          StyleWriter Portable          $345
          Color StyleWriter Pro         $545
          ImageWriter II                $350
          Personal LaserWriter 300      $450
          LaserWriter Select 300        $500
          LaserWriter Select 310        $650
          LaserWriter Select 320        $805
          LaserWriter Select 360        $1340
          LaserWriter Pro 600           $1695
          LaserWriter Pro 630           $1785
          LaserWriter Pro 810           $4070
          Apple Color Printer           $430
          LWPro 500 sheet Cassette      $110
          PLW, LW II, LW Select trays   $62
          Portable Stylewriter battery  $44
          LW 360 PostScript Fax Card    $255


          12" Monochrome Monitor        $155
          Apple Basic Color Monitor     $195
          Apple Color Plus 14" Display  $275
          Macintosh 14" Hi-Res Display  $450
          AudioVision 14" RGB Display   $580
          Macintosh 15" Portrait Display$399
          Macintosh 16" Color Display   $850
          Apple 17" Color Display       $900
          Apple Multiscan 20" Display   $1785
          Macintosh 21" Color Display   $2145        


          Apple CD-300                  $320
          ADB Mouse II                  $75
          Apple Keyboard II             $70
          Extended Keyboard             $150
          Adjustable Keyboard           $99
          One-Scanner                   $590
          Color One-Scanner             $880
          GeoPort Adapter               $99
          Power-CD                      $179
          AppleCD Multimedia Kit        $540
          DOS Compatibility Card        $395
          QuickTake Digital Camera      $632


          Mac IIsi NuBus Adapter        $120
          Centris 610 NuBus Adapter     $55
          Quadra 660AV NuBus Adapter    $108
          Quadra 610 NuBus Adapter Card $55
          PowerMac 6100 NuBus Adapter   $82
          PowerMac 256K cache Card      $247
          Workgroup Server 95 128K cache  $320
          Workgroup Server 95 256K cache  $245

          PowerMac Upgrade NuBus Card   $577   


===================================
WHEN SHOULD I BUY A NEW MAC?  (4.0)
===================================

MACROTIME  (4.1)
----------------

  	  Apple releases new models of Macs about every three months.
  Sometime in the late summer or early fall Apple will introduce a 
  low-cost 68040 AV Mac with a new motherboard design and PowerPC 
  WorkGroup servers.  Beginning in August prices should drop by several
  hundred dollars on most Quadras and PowerPC's.  Around October we'll 
  probably see a low-cost "Jedi" Powerbook with a 68030 processor and 
  a street price just under $1000.  In January expect Apple to introduce
  PowerMacs in the current configurations running at 100 MHz (i.e. 
  PowerPC's 6100/100, 7100/100 and 8100/100) with a PCI bus.  There
  will also be PowerMacs in Quadra 950 boxes, both with and without 
  butil-in video. In spring of 1995 the first PowerPC 603 PowerBooks, 
  low cost LC model PowerMacs, and perhaps even PowerPC 604 Powermacs 
  will hit the market.  As usual all new models will be faster and 
  cheaper than the models they replace.  Prices on models being 
  replaced often drop by 15-20% either shortly before or after the 
  introduction of new models.  In particular the introduction of a 
  rebate program is a sure sign that Apple is clearing out old stock 
  in preparation for the introduction of new models.
		
       If you don't already have a desktop Mac or a PowerBook, then 
  by all means buy now.  The time you gain with your Mac by buying 
  now should immensely outweigh the money savings of buying later.
  Furthermore if your current Mac has a 68030 or older CPU it's
  time to think about moving to a PowerPC.  You'll see a speed up 
  in all your current software and even more speed in native software
  down the road.  
  
       I advise against buying any more 68000 series Macs
  though.  The future lies with the PowerPC, not with the 68040
  and 68030 models available now; and if you buy one of those now,
  it's going to become obsolete and slow even faster than Macs have
  done in the past.  (The Mac doesn't really become slower.  It's the
  software that gets more bloated and less efficient, but you get the
  idea.  When I recently complained about the speed of some software
  I was beta-testing, the programmer told me it seemed fine on his
  low-end Mac, a IIci that's twice as fast as my SE/30.  It took 
  four years for my high-end SE/30 to become something not worth
  programmers' time to worry about.  Today's high-end Quadra 800's
  and 900's should make that same journey in less than half 
  that time.)
  
       If you already own a 68040 Mac, you should probably wait a few
  months before upgrading to a PowerMac.  At the moment there isn't
  much native software available for the PowerMacs so you won't see
  much of a performance boost from a new machine.  By the time enough
  native software is available to make the transition worthwhile
  (probably by the end of the summer) PowerMac street prices will
  have dropped from $200-$500 depending on the model.


MICROTIME  (4.2)
----------------

       If you're buying a low end home system from a high end
  corporate dealer and you want demos or a lot of questions answered,
  shop on the weekend.  During the week salespeople tend to be busy
  with much larger sales and aren't very interested in selling one
  4/80 Classic II.  On the weekends, however, especially on Sundays,
  salespeople are often twiddling their thumbs waiting for any
  customer at all.  On the other hand if you know exactly what you
  want and how much you want to pay for it, shop in the middle of a
  weekday, preferably the day or two after the ads come out in the
  local papers.  During busy times salespeople are much more inclined
  to give in to your $650 cash offer for a 4/80 Classic II just to
  get you out of their hair.


WHEN WILL I GET MY MAC?  (4.3)
------------------------------

       I've never heard of a delivery taking more than a year, and
  most Macs ordered through whatever channels arrive within six
  months.  However I strongly recommend not putting more than a one
  dollar deposit on any Mac purchase and making certain that you can
  back out of a purchase at any time up until the goods are actually
  delivered and signed for.  It's not uncommon for Apple to lower
  prices or deliver an improved model at lower cost before all orders
  for older models have been filled.  This is especially common for
  orders placed through the educational channel.  For hot models like
  the Quadra 605 you may want to place orders at several dealers to
  have a reasonable chance of getting what you want when you want it. 



==================================
HOW SHOULD I BUY A NEW MAC?  (5.0)
==================================

KNOW WHAT YOU WANT  (5.1)
-------------------------

       When you walk into the store where you're thinking about buying
  for the first time, you should know exactly what you need and the
  exact maximum price you will pay for that equipment.  Never go in
  to "discuss" your needs with a salesperson.  Remember they are
  there to sell you a computer, not to help you out.  If you really
  want to discuss your needs, talk to a knowledgable friend or 
  even hire a freelancer who specializes in Macintosh (not PC!)
  pre-purchase consulting.  At least that way you're talking to some
  one who works for you rather than the store.  You probably want 
  to ask the salesperson what price they can give you on the system 
  you want before you tell them what price you want to pay.  I have
  occasionally been surprised by a salesperson who initially offered
  me a system at a price several hundred dollars lower than the price
  I expected to pay.  This is more common on high end systems like
  840av's than on low end ones like Classics since there's still more
  money for a dealer in a 3% markup on an 840av than in a 10% markup
  on a Classic.
 
        Buy the base CPU with the minimum amount of RAM it ships with
  and possibly an internal Apple hard disk, an external monitor, and
  maybe an Apple printer from your authorized dealer, nothing else.
  Many dealers have excellent prices on CPU's but jack up the price
  on peripherals to near list.  They offer very good prices on the
  base configurations of Macintosh and then pile on the extras, $200
  for a modem, $50 for a surge supressor, $100 a megabyte for RAM.
  Guess where their profit's coming from.  Some dealers don't even
  bother to put individual prices on your sales order, just a package
  price, so you won't realize how much they're ripping you off on the
  peripherals.  Almost no Authorized Apple Dealer is able to beat
  mail-order or unauthorized dealer prices on non-Apple peripherals.
  All other non-Apple brand equipment should be purchased from a
  dealer who specializes in peripherals, possibly through mail order.
  And never, ever, buy software from an authorized Apple dealer.
  Software can always be had mail order for about half the price
  you'd pay an Apple dealer.

       Many stores offer to set-up and test your system for you. 
  Typical fees range from $50 to $100 and include hard disk
  initialization, system software installation, burn-in time, and
  installation of one software package (normally HyperCard Player
  unless you request otherwise in writing on the sales order).  In
  other words they're trying to get an extra $75 out of your pocket
  to make sure that the computer they're selling you works.  This is
  a crock.  While these charges might be justified on a PC whose setup
  is traditionally more problematic, Macintosh set-up is so easy that
  anyone who can navigate Usenet can certainly plug in their own Mac.


THE DEALER NEEDS TO SELL YOU A MAC MORE THAN YOU NEED TO BUY ONE  (5.2)
-----------------------------------------------------------------------

       Remember that the salesperson needs the sale more than 
  you do.  The more time a salesperson spends with you the more 
  pressure they're under to justify that time to their sales manager 
  by selling you something.  Hemming and hawing over the price 
  (especially if you haven't told the salesperson how much you expect
  to pay) can often lower it.  You can ALWAYS get a lower price than
  advertised.  Aside from the prices in this list a good idea of when
  a salesperson is genuinely giving you the lowest price can be had
  by noticing the level at which they have to check a price with
  their sales manager.


HAVE A COMPETITOR'S AD HANDY  (5.3)
-----------------------------------

       Nothing is more helpful in convincing salespeople to 
  lower their prices than a competitor's published ad or written 
  estimate showing a lower price.  This works even if you have no
  intention of buying from the competitor in the first place (for
  instance because it's a mail order ad and you don't want to buy
  through the mail).  Except on the cheapest Mac Classic systems you
  should ask that the salesperson beat the price by at least $50 and
  maybe as much as $300 on high end systems.  Justify it on the
  grounds that you don't want to have to shuttle back and forth
  between dealers to keep getting a $10 drop in price every time.


CASH ON DELIVERY  (5.4)
----------------------- 

       If you're buying at a dealership, don't pay a penny until the
  salesperson brings all pieces of what you've paid for out for you
  to see.  While delivery is sometimes more convenient, it's a lot
  safer if you walk out the store with your computer.  Too many
  disreputable dealers sell stock they don't have, especially of very
  popular items.  If you must have the computer delivered to you,
  insist on a clause in the sales contract specifying that delivery
  must be made by a certain date and time or else the full purchase
  price shall be immediately refunded.  The clause should also
  specify that delivery is the responsibility solely of the seller. 
  It will normally be necessary to cross out (and initial the change)
  of a standard clause in the sales contract stating the opposite. 
  For maximum safety insist that the sales manager also approve that
  change in the contract in writing.
  
       Dealers typically pay between 3-5% of the purchase price
  (including sales tax) to the credit card company for any purchase
  you make on a credit card.  Since the margins they'll be getting on
  their sale to you are thin enough already, expect that they will
  pass the cost of a credit card on to you.  If you intend to
  purchase your Macintosh on credit and you're not buying mail order,
  you're probably better off getting a bank loan or getting a cash
  advance on your credit card so that you can give the dealer cash
  (or a certified check.)  Your interest charges shouldn't be any
  higher than if you paid with a credit card in the first place,
  (though there won't be any grace payment for repayment) and the
  loan or advance charges probably won't be as much as the dealer
  would raise prices for a credit sale.  Of course if you're buying
  by mail you should definitely use a credit card despite any added
  expense.  Since most mail order companies have higher volume and
  lower overhead than independent dealers, the price difference
  shouldn't be very far away from the cash price.  Some credit cards
  offer extended warranties and theft protection on purchases made
  with the card.  If yours does then the added protection may be
  worth the extra money for using a credit card, especially if you're
  buying an easily stolen or easily broken item like a Powerbook. 


THE SALES TAX GAME  (5.5)
-------------------------

        In some sections of the U.S. a significant savings can 
  be realized by crossing a city or state line in search of a more
  favorable sales tax rate.  For instance in New York City sales 
  tax is 8.25% while right across the George Washington Bridge in
  New Jersey it's 3.5% and a bit northerly in Westchester County it
  drops to 6.25%.  Drive all the way down to Delaware and there's no
  sales tax at all.  A New York City resident is supposed to pay New
  York City tax even on purchases made out of state; but it is
  perfectly legal to use the possibility of your going outside
  the city to buy your computer to convince a salesperson to lower
  their price.  And in most other venues except New York and California
  a purchase made by mail from a company outside the state of the 
  purchaser is non-taxable.


LEASING  (5.6)
--------------

       The short answer to this option is DON'T.  If you're VERY
  strapped for capital think about it, but most commonly the lease
  payments over the term of the lease add up to as much as or even
  more than the cost of the system itself plus the interest on a loan
  to buy it.  If you absolutely must lease try to keep the term as
  short as possible.  Generally Mac power doubles every year while
  price comes down by about a third.  You don't want to lock yourself
  into obsolete equipment.  The most common lease term is two years,
  but with a little shopping around you can find one year leases.


BE NICE TO YOUR SALESPERSON  (5.7)
----------------------------------

       This final tip ought to be obvious, but many people have a hard
  time grasping it.  If your salesperson likes you, he or she will 
  be much more amenable to giving you a good price.  At the larger
  dealers that will give you the best prices (if you know how to ask)
  salespeople often don't care about low-end sales enough to do much
  hard bargaining, and will often decide how low they're willing to
  go based solely on how much they like a customer and what sort of
  mood they're in.  (Of course if your salesperson just broke up with
  his boyfriend last night you're out of luck.)  Not all stores will
  be able to offer you a rock bottom price.  Please don't get angry
  about it if they can't. If your salesperson tells you that the
  price you're asking for is ridiculous, get their lowest price,
  thank them, and go somewhere else.



=====================================
THE GRAY MARKET AND MAIL ORDER  (6.0)
=====================================

WHAT IS THE GRAY MARKET?  (6.1)
-------------------------------

       Due to Apple's aversion to authorizing mail order dealers,
  there are few authorized Apple mail-order dealers (unlike in the 
  PC world).  Unauthorized "Gray Market" dealers take advantage of lower 
  foreign prices in countries like Mexico by buying computers there and 
  reselling them in the United States, sometimes selling them to the end 
  user for prices as low as other dealers can get their machines wholesale 
  from Apple.  They also buy excess inventory from authorized dealers at 
  cost.  The gray market dealers get product, and the authorized dealers 
  get steeper discounts from Apple for ordering more machines.
		

ARE GRAY MARKET MACS COVERED BY APPLE WARRANTIES?  (6.2)
--------------------------------------------------------

       Gray market computers are still official Apple product
  manufactured in the same four factories that make the machines sold
  in the United States.  The main caveat in the gray market is that
  the computer you buy may or may not be eligible for warranty repair
  by Apple.  Whether an authorized Apple dealer will perform warranty
  service on a gray market Mac depends almost entirely on the
  authorized dealer you bring it to.  You must make sure your gray
  market Mac has a valid, non-defaced Apple serial number to have 
  any reasonable chance of getting warranty service.  Some authorized
  dealers remove serial numbers before selling the Macs into the gray
  market so that Apple can't trace the product back to them. It is
  almost impossible to find an Apple dealer who will perform warranty
  service an a Mac without a valid serial number.
 
       In the end a gray market Mac's warranty is only as good as 
  the company that sold it to you so make sure that the company you 
  buy from is reliable in performing service.  When you buy from an
  authorized dealer even if that dealer has a totally dishonest and
  incompetent service department, you can always bring it to their
  competitors for warranty service.  In the gray market you're only
  promised service from the company you buy from.  If that company
  goes out of business while they've got your computer in their
  repair shop, you may never see it again.  It's also very
  inconvenient to have to ship your computer away by mail for 
  service and then have it shipped back.


DOES ANYONE KNOW A GOOD MAIL-ORDER COMPANY?  (6.3)
--------------------------------------------------

       Many mail-order dealers advertise in the back pages of MacUser
  and MacWorld.  One that has to date seemed reasonably honest and 
  reliable is MacFriends (1-800-331-1322).  However their prices are 
  not necessarily better than what you could get from an authorized 
  dealer.  Don't automatically assume mail-order prices are better.  
  In many cases they're not. 

      Some Performa dealers like Staples (1-800-333-3330) will sell their 
  Performa configurations over the phone.  MacMall (1-800-222-2808) and 
  J&R Computer World (1-800-221-8180) are the only regular dealers I know 
  of that are authorized to sell non-Performa CPU's over the phone.  I 
  expect several more dealers to receive approval this summer.  This 
  should drive prices down in smaller, less competitive markets like 
  Alamagordo but won't have much effect on larger markets like New York 
  and San Francisco.

       There are several steps you should take to protect yourself
  when buying Macs through the mail.  First pay by credit card even
  if there's a surcharge for using a credit card.  You should verify
  that the card will not be charged until the computer is shipped. If
  there is a problem with the shipment or if it fails to arrive, you
  can contact the credit card company to dispute the charge.  This is
  a good idea even if you have had numerous good experiences with the
  company previously.  Jasmine Technologies, a primarily mail order
  company, had an excellent reputation for fast, dependable service;
  but when it went bankrupt in 1990, many people who had paid in
  advance by check for hard drives were stranded without either a
  drive or their money. Those who had paid by credit card were able
  to get the charges removed by their credit card companies.
    
       Secondly  ask a few questions before purchasing a Mac by mail.  
  Keep a written record of who you talked to including time, dates 
  and what was said.  Some good questions are:

     1. Is the equipment brand new?
     2. Is the box factory-sealed?
     3. Does it come with an Apple warranty?
     4. Does it come with an Apple registration card?
     5. Does it have a valid serial number?
     6. What is your return policy?

 You may also want to verify with a local authorized dealer that the 
 offered configuration is indeed one Apple manufactures. 

-- 
   Elliotte Rusty Harold     Department of Mathematics
   elharo@shock.njit.edu     New Jersey Institute of Technology
   erh0362@tesla.njit.edu    Newark NJ 07103
..